Wednesday, October 4, 2023
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What’s most pressing for transportation execs at the moment? Not social media selfies


As I prep for VERGE (our local weather tech occasion in three weeks), I’m pausing to share reflections from my interactions and interviews throughout Local weather Week NYC, when my LinkedIn feed grew to become extra like Instagram than a social community catering to professionals. A publish by Alison Taylor, a medical professor on the NYU Stern Faculty of Enterprise, addressed the dearth of substance in the course of the week.  

Her criticism pushed me to be extra intentional with my time — who I spoke with and about what. I used the gathering to satisfy with key people representing the highway automobile, aviation and maritime transport industries to grasp what’s most urgent for leaders and decipher the ache factors. Listed here are 4 themes that resonated with me. 

  • We should not change into complacent: Because the local weather disaster unfolds and studies resembling the newest Internet Zero Roadmap rom the Worldwide Power Company present the window for motion is closing, it’s not nice to see local weather professionals shrink back from posting about achievements of substance or demanding bolder motion throughout probably the most necessary weeks for the motion. I’m not saying we shouldn’t have fun incremental progress or reward ourselves for our arduous work. However we should not change into complacent in regards to the troublesome highway forward in decarbonizing transport or reward ourselves too loudly for incremental or much less impactful progress.

  • Possibly we must always designate sure gasoline options for sure sectors. Throughout the many conversations I had with business leaders, one level shared regularly was that we don’t have sufficient various gasoline provide to satisfy the wants of all sectors that must decarbonize. Historic authorities funding and non-public investments are serving to spur a bigger provide of fuels resembling hydrogen and sustainable aviation gasoline. However given the large demand wanted to achieve internet zero by 2050, perhaps we must always allocate sure gasoline options for industries the place they may have the best greenhouse gasoline discount potential.

    For instance, highway autos take pleasure in many electrification choices, and the expertise is advancing quickly. The North American Council for Freight Effectivity’s Run on Much less Electrical Depot marketing campaign is displaying some nice outcomes, with new knowledge displaying the Tesla Semi crushed expectations and was capable of full a 1,076-mile journey. Possibly we must always prioritize electrification for highway autos as an alternative of focusing additionally on hydrogen, after which permit hydrogen to develop in different areas resembling aviation or transport. If it’s too early to make that call, then when? 

    [Continue the dialogue about electric, clean and equitable transportation at the VERGE 23 Transport Program, taking place in San Jose, CA from Oct. 24-26.]

  • We should method decarbonization choices with a recent mindset.The periods I attended throughout Local weather Week made it clear that now we have eaten up a lot of the low-hanging fruit decarbonization choices, and it’s time to handle the more durable ones. The journey to internet zero is troublesome, however I can’t assist however wonder if we typically attempt to pressure a sq. peg right into a circle gap. With sufficient pushing and chipping away at it, that sq. peg will finally match throughout the circle gap, however will or not it’s too late and can now we have exerted an excessive amount of power within the course of? 

  • Monetary investments alone gained’t lower it. Simply as cash gained’t carry you happiness, within the case of transport decarbonization, all of the funding on the planet gained’t repair the emissions downside by itself. How we use that funding and at what pace we deploy it that can matter extra. For example, Revel acquired $7 million from New York state in 2022, which it’s utilizing to construct a 20-plus-stall EV charging superhub in Crimson Hook, Brooklyn. That set up (coming quickly per the corporate’s web site) will contribute to the corporate’s bigger plans to carry superhubs to each borough in New York Metropolis by 2024.

Now, I’m passing the microphone to you. What are your ideas? Do you agree with me, disagree or have further ideas? Let me know by sharing on social media, and let’s get again to sharing extra content material that evokes, educates and drives motion. 

[To learn more about transportation & mobility marketplace news, trends & analysis, subscribe to our free Transport Weekly Newsletter.]

 



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