As a member of Staff Paradise, our journey via the Function Hackathon 2023 was an exhilarating expertise that offered beneficial insights into product administration and problem-solving. Over the course of 4 days, we engaged in a rigorous technique of drawback exploration, ideation, and solution-building, with a deal with making sustainable assortment extra engaging to clients.
Our journey started with drawback exploration, the place we delved into the challenges of discovering a sustainable assortment. We recognized an absence of sustainability data hindering the inventive course of and acknowledged the necessity to take a look at the issue from totally different angles. This led us to deal with clients and the best way to make sustainable merchandise extra interesting to them.
In the course of the ideation part, we generated quite a few concepts and narrowed all the way down to the ultimate thought, exploring two angles: rewarding sustainability and recommending comparable however sustainable merchandise. We additionally performed a “5 Why’s” train, which led us to the issue assertion: “How would possibly we make a sustainable assortment really feel like a superb deal?” This course of highlighted the significance of understanding buyer conduct and preferences, in addition to the necessity for daring and artistic approaches to handle the challenges.
As we constructed the answer, we encountered a number of “aha” moments, corresponding to the conclusion that clients merely wish to really feel that their buy was a superb deal, with high quality typically being a extra vital criterion than value. We additionally realized the significance of validating assumptions with customers, as evidenced by the testing of our resolution with precise bol.com customers and receiving beneficial suggestions.
Our journey culminated within the creation of a service that was showcased on the bol.com stg atmosphere. Nonetheless, we additionally confronted challenges, corresponding to the necessity to make the “huge image” clear and make sure that the part showcasing sustainable merchandise was extra seen and fascinating for patrons.
All through this journey, we gained a deeper understanding of the product administration course of, from drawback exploration and ideation to solution-building and consumer validation. We realized the importance of creativity, boldness, and consumer suggestions in creating options that resonate with clients.
In conclusion, our participation within the Function Hackathon 2023 was a transformative expertise that offered beneficial classes in product administration, innovation, and customer-centric design. We look ahead to making use of these insights to future endeavors and persevering with our journey of making impactful and sustainable options for patrons.
