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On-line Retailer Identify Concepts and Examples (2024)


Your selection of on-line retailer identify can have a big effect in your gross sales. 

When beginning an ecommerce enterprise, a memorable identify makes it straightforward for purchasers to acknowledge you and helps your model match into a distinct segment.

Odds are you’ve bought lots in your plate proper now. Between figuring out your target market, selecting what merchandise to promote, and discovering funding, there’s little time to loosen up when launching a retail enterprise. 

So, should you’re struggling to call your on-line retailer, you’re in the best place. This submit contains the perfect on-line retailer identify turbines, a listing of enterprise identify examples, and brainstorming ideas that can assist you discover the right identify on your on-line retailer.

Finest on-line retailer identify turbines

Developing with catchy, significant on-line store identify concepts might be difficult. Typically, it could possibly even really feel like all the great retailer names are taken.

That will help you discover a magnificent moniker, use certainly one of these eight enterprise identify generator instruments. Generate on-line retailer names for inspiration, or take a reputation straight from the generator—if it catches your eye.

  1. Shopify enterprise identify generator (free)
  2. Oberlo
  3. FreshBooks
  4. Anadea
  5. Getsocio
  6. Enterprise Identify Generator
  7. Namelix

1. Shopify

Shopify online store name generator with search bar and button to generate names.

Shopify’s free enterprise identify generator helps you give you potential on-line store names in lower than 10 seconds.

Enter a key phrase, click on “Generate names,” then browse hundreds of auto-generated identify concepts on your firm area. You’ll find all kinds of on-line retailer names, starting from intelligent to fashionable, pragmatic to traditional, that can assist you construct a model.

Browse names based mostly on industries similar to clothes, style, jewellery companies, crafts, and flowers.

Should you discover a distinctive retailer identify you want utilizing the Shopify enterprise identify generator, you’ll be able to register a site identify in only a few clicks. New enterprise homeowners can safe a site and open a web based retailer in minutes, to allow them to begin promoting quick. 

2. Oberlo

Oberlo online store name generator with search bar and button to generate names.

Oberlo’s enterprise identify generator is a free useful resource for locating on-line retailer names for your corporation. Enter a phrase you need to embrace in your store identify and the software gives you tons of of potential names to discover.

You’ll be able to browse and select one you want, then register the .com area. The identify generator can examine for area availability to make it simpler to start out your new firm.

3. FreshBooks

FreshBooks business name generator with a green button that says “Let’s Get Started”

FreshBooks’ identify generator is a enjoyable strategy to discover a identify on your on-line retailer. When you click on Let’s Get Began, the software asks you to pick your business. You’ll be able to select from classes together with creatives and advertising and marketing, authorized providers, consulting, trades, and IT.

The software prompts you to recommend key phrases you need to embrace in your on-line retailer identify, then generates a batch of identify concepts in response to your enter. Should you’re not a fan of any of them, you’ll be able to generate once more or return and choose totally different choices.

4. Anadea

Anadea free business name generator with search bar and button to generate names.

Anadea’s enterprise identify maker is a free software that mixes a subject or key phrase with different phrases and modifiers to generate a listing of enterprise identify ideas. Begin by pondering of a catchy phrase that describes your retailer, then enter it into the identify generator area. Click on “Generate names” and the software will present greater than 20 distinctive on-line store identify concepts. 

You’ll be able to scroll by means of pages of related model names in its database or change your key phrase to find different concepts. As soon as you discover a web based retailer identify you want, Anadea offers a quote for registering the area and constructing your web site. 

5. Getsocio

Getsocio free business name generator with search bar and button to generate names.

Getsocio’s free enterprise identify generator enables you to kind in a key phrase and get hundreds of on-line retailer identify ideas with area availability. You’ll be able to browse tons of retailer identify concepts to get inspiration or select one to register.

The one disadvantage is that you simply’ll obtain a .getsocio.com area slightly than the usual .com.

6. Enterprise Identify Generator

A blue webpage by Business Name Generator with search bar and button to generate AI-powered name ideas.

Should you’re taking a look at a bunch of various identify turbines, you’ll need to take a look at Enterprise Identify Generator. You need to use the usual generator when you land on the web page, or scroll down to seek out trending and in style turbines to attempt. Some examples embrace a startup identify generator, artistic enterprise generator, podcast identify generator, and images firm identify generator. 

Select the generator you need to use, then kind in your key phrases and it’ll offer you catchy on-line retailer names to choose from. Should you discover a identify you want, you’ll be able to register it with GoDaddy and begin utilizing it instantly.

7. Namelix

namelix name generator home page with "generate" CTA

Namelix makes use of synthetic intelligence to offer you catchy on-line store names and brand design concepts. Enter a key phrase or a number of key phrases and Namelix will use related phrases to generate a listing of brief, fashionable enterprise names. It’ll additionally inform you if an related area is out there on the market.

Ideas for selecting a catchy on-line retailer identify

Having an excellent ecommerce enterprise identify is essential to your success as a web based entrepreneur. As Marty Neumeier writes in The Model Hole, “The correct identify generally is a model’s most beneficial asset, driving differentiation and dashing acceptance. The mistaken identify can price tens of millions … in workarounds and misplaced earnings over the lifetime of the model.”

Listed here are a couple of tips about find out how to discover a catchy, memorable identify on your retailer.

1. Hold it brief and easy

Having a brief, snappy on-line identify is nice for a number of causes: it’s memorable, straightforward to pronounce, and can match within the header of your retailer’s homepage. 

Discovering a great brief identify might be difficult, nonetheless. Manufacturers are launched day by day, and names which are interesting to you’ll undoubtedly attraction to another person, too. Happily, it’s a giant world and there’s loads of room for compelling and inventive on-line retailer names.

Listed here are a couple of methods you’ll be able to attempt when trying to find a brief, easy identify:

  • Use combos of brief phrases. Strive brief phrases that rhyme or are alliterative (e.g., Snack Shack).
  • Invent a phrase or tweak an current one. Tech manufacturers like Google, Zoom, and Shopify have immediately recognizable names, although they aren’t current phrases.
  • Use a phrase with private that means. Use a nickname, your pet’s identify, and even your personal identify. Branding your retailer with a private identify makes your store simpler to determine with.

2. Be totally different

Conduct market analysis to find which on-line store names are taken by your direct rivals and attempt to give you one thing fully totally different.

The problem right here is to give you a reputation that displays your area of interest and the kind of merchandise you’re promoting with out your store identify mirroring your rivals. By definition, if you wish to be totally different you need to zag when others zig.

As an illustration, should you’re promoting electronics and expertise merchandise, you may need rivals who use phrases like “electronics,” “expertise,” and “future” of their names. Keep away from utilizing related phrases. As a substitute, suppose in another way and stand out.

3. Take into account your on-line presence

After you have a listing of choices on your retailer identify, discover out in case your chosen area—ideally a .com—is out there to be registered. This may show troublesome, on condition that .com is the most well-liked top-level area (TLD) and has been for a few years.

Customized domains are a should for any skilled ecommerce retailer—although, you shouldn’t let your seek for the legendary good area identify cease you from making progress.

You may additionally take into account promoting on Amazon, Etsy, or one other third-party market along with your on-line retailer. It’s good to examine your web site identify concept on in style ecommerce websites to ensure the identify is out there and clients received’t confuse you with an current enterprise.

4. Get artistic together with your area identify

If the .com on your chosen identify isn’t obtainable, don’t fret—you continue to have the choice of utilizing a special top-level area. Different TLDs have gotten extra frequent and acquainted to clients.

When it first launched, Shopify retailer Tattly determined to go along with a .ly area: tatt.ly. Extra lately, it was capable of buy tattly.com, which is the place its website presently lives.

A person wearing a white tank top and sunglasses modeling Tattly’s temporary tattoos.

Whereas there could also be advantages to a .com area, a high-quality website with a great person expertise is much extra necessary than your TLD. Plus, a novel area will help you stand out.

Non .com TLDs to contemplate:

  • .retailer
  • .store
  • A TLD based mostly in your product (.footwear, .artwork)
  • A TLD based mostly in your model identify (e.g., muvo.well being for Muvo Well being Dietary supplements, or fuego.clothes for Fuego Clothes Co.)

Modifiers to contemplate:

  • [YourBrand][Main Product].com (e.g., helmboots.com)
  • Store[YourBrand].com (e.g., shopsandytoesshop.com
  • Get[YourProduct].com (e.g., getflow.com)
  • [YourBrand]co.com (e.g., shopmeekco.com)
  • [YourBrand][Industry].com (e.g., lifeinspirithome.com)
  • [Verb][YourBrand].com (e.g., wearpepper.com)
  • [My/Your][YourBrand].com (e.g., mybillie.com)

5. Be authentic

Be sure you’re legally allowed to make use of the web enterprise identify you’ve give you. For retailer homeowners within the US, begin by checking america Patent and Trademark Workplace. It has a free database that’s a ache to look, but it surely’s nicely definitely worth the effort.

Additionally word, the US doesn’t have a centralized nationwide register, so emblems might be made in a foreign country or simply in a single state. In Canada, you’ll be able to search by means of the Canadian Mental Property Workplace web site, which can also be not very clear. 

When you’ve decided your identify is out there, go to search engines like google and yahoo like Google or Bing and see if the shop identify concepts in your record present up. Might you probably make it to the highest of the primary web page? Should you select a generic identify, you’ll have a troublesome time rating very nicely.

It’s additionally necessary to examine Twitter, Fb, and different social media websites you’ll need to use for identify availability.

6. Discover new inspiration

Should you’re greedy for on-line enterprise identify concepts, you may need to give your self themes to consider. Perhaps you search for a reputation that has nostalgia or speaks to a development. Different languages can present loads of concepts, too. 

Inspiration can strike wherever. Take heed to conversations round you, survey your environment, and even take into account your traditional expressions and mannerisms.

Free Studying Listing: The way to Model Your Enterprise

An amazing model will help your merchandise stand out from the group. Get a crash course in small enterprise branding with our free, curated record of high-impact articles.

A listing of 8 nice on-line retailer names for inspiration

One of the best ecommerce websites all have one factor in frequent: a cool on-line retailer identify. Try the next record of on-line store names to get inspiration for yours.

1. Bonsound

bonsound homepage

Shopify service provider Bonsound mixed its Montreal roots with its set of musician providers to create a brief, harmonious on-line enterprise identify.

Bonsound is a file label that provides artist administration, merchandise, reserving, and different help within the age of music streaming. Take heed to the story of Bonsound in this episode of Shopify Masters:

2. Demise Want Espresso

Death Wish Coffee homepage with nav bar, slogan, and red button

A reputation like Demise Want Espresso can imply just one factor: that is a number of the strongest espresso you should buy. This on-line retailer identify units the tone for the model expertise, as does the copy on its web site and different advertising and marketing channels, encouraging clients to attempt it and discover out if it lives as much as its promise.

3. Cotopaxi

Cotopaxi homepage showing a pile of storage bags

There are two meanings for the phrase Cotopaxi. One is a sacred and lively volcano within the Andes Mountains in Ecuador. The opposite is a web based retailer that sells outside gear. Moderately than inventing a phrase or developing with a reputation from scratch, Cotopaxi borrowed the identify from a well-known landmark that’s related and fascinating to its buyer base. It even shares the story behind the identify on its website.

4. Fuego Field

Fuego Box homepage with open bottles of hot sauce and a green chili

The subscription field business continues to thrive.

Most of the hottest manufacturers on this class have “field” of their identify: BarkBoxBirchbox, and NatureBox, to call a couple of. Sizzling sauce model Fuego Field performs on the familiarity of the phrase “field” and a generally used Spanish-language phrase for fireplace, “fuego.”

5. Conquest Maps

Conquest Maps homepage with a person pointing at a large paper map

Conquest Maps sells stunning and distinctive maps, its core product being a pin board map in style amongst individuals who like to journey. Protecting the identify of the product (maps) within the retailer identify, it added a descriptor in entrance to convey model identification and the journey the product represents. A conquest is a visit, and clients are reliving their journeys by means of Conquest Maps merchandise.

6. Star Cadet 

Star Cadet homepage with a person modelling a white t-shirt in a purple-tinted desert landscape

Star Cadet is the results of a sequence of media, retail, and ecommerce enterprise ventures courting again to 2010. Star Cadet’s model story is lengthy and eventful, with a historical past of failed and profitable companies alongside the way in which. Previously known as Olan Rogers Provide, derived from the founders’ names, the web model modified its identify to Star Cadet, which represents its present screen-printed clothes and its future manufacturing aspirations.

7. Storq

Storq homepage with a person breastfeeding a baby wearing Storq clothing

Storq sells merchandise for pregnant girls and new mothers. Pronounced like “stork,” it’s a novel tackle spelling the phrase. Storks are related to childbirth, which makes for a becoming and memorable model identify. Plus, the letter Q lends itself to enjoyable branding and design remedies. 

8. United By Blue

United By Blue homepage showing bags with how many recycled bottles are used to make them

United By Blue is greater than only a model; the corporate has created a motion round sustainability and defending the Earth’s oceans and waterways. It sells merchandise designed for having fun with the outside. Its clients are fairly actually united with the model by means of their ardour for the ocean, rivers, lakes, and streams. It establishes a way of neighborhood and reiterates the model’s philosophies.

60 on-line retailer identify concepts on your model

Browse the next record of instance enterprise names to get concepts for naming your personal ecommerce retailer. 

Cool and hipster on-line retailer identify concepts

  • Blue Mountain Store
  • Classic On-line
  • Minimap
  • Citadel
  • Maximo Store
  • Resonance 
  • East Finish Store
  • Futura Store
  • Park Metropolis Store
  • Blackbird

Cool homeware and life-style on-line retailer identify concepts

  • StoreHook
  • Decor Retailer
  • Shophouse
  • Discovers
  • Offmarket
  • Seaside Store
  • Service provider Aisle
  • New Life
  • Harbour Store
  • Store West

Meals and beverage on-line retailer identify concepts

  • Takeaway
  • Krispy
  • Boxies
  • Snackish
  • Orderdine
  • Bevbox
  • On-line Brewing
  • Mealprepper
  • Tasteful
  • Lunchon 

Fashionable on-line retailer names

  • Purple Sky On-line
  • Isogoods
  • Playraid
  • Pressbox
  • Peregrine
  • Blue Star
  • Condor
  • Recorner
  • Stoles
  • Bowies

Fashionable style and clothes retailer identify concepts

  • Prism Trend
  • Cadence Trend
  • Trend Addict
  • New Imaginative and prescient Clothes
  • Maxima Clothes
  • My Clothes
  • UpTrend
  • Rummage
  • Thrift
  • Leisurewear

Magnificence and cosmetics on-line retailer identify concepts

  • Good-looking.ly
  • Glamful
  • Retina On-line
  • Opulera
  • Sienna
  • Ornate
  • Sleeki
  • ClearLuxe
  • New Method
  • Defiant

How to decide on the right store identify

On-line enterprise identify generator instruments are nice to make use of as a place to begin should you don’t have any concepts or should you’ve hit a artistic block. Keep in mind, these aren’t the one locations to seek out concepts—there are different methods to get inspiration in your on a regular basis life. 

Listed here are some brainstorming tricks to discover your corporation identify: 

Analysis what’s already on the market

Not solely will this allow you to perceive what’s not obtainable, however it’s also possible to record the enterprise names that you simply wish to see if that sparks any of your personal concepts. Try your competitors by working a aggressive evaluation.

Assume exterior the field

If you brainstorm, one of the vital necessary guidelines to bear in mind is that there aren’t any dangerous concepts. It’s OK to give you some wacky ecommerce retailer names, since you by no means know what possible concepts might come out of them. Should you begin massive, you’ll have extra to work with whenever you slim your focus later.

Ask for assist

Brainstorming is a artistic course of that may be performed each independently and with different folks. Perhaps you have already got a crew of workers you’ll be able to faucet into on your subsequent enterprise, or you’ll be able to ask family and friends to donate their time and concepts in a enjoyable brainstorming session. 

Manage and evaluation your concepts

When you’ve give you a listing of concepts, you’ll want to return and kind by means of them to seek out the highest contenders. Take into account organizing your record utilizing phrase banks or categorizing them based mostly on theme. This might additionally assist spark some contemporary concepts post-brainstorm. 

Take a look at your identify

Faucet into a spotlight group that’s consultant of your goal market, ask family and friends (ideally ones who didn’t allow you to brainstorm), and survey native consumers to see which identify concepts resonate probably the most.

💡 TIP: When you’ve settled on an excellent identify on your on-line retailer, take a look at our curated record of ecommerce web site design examples for inspiration on what your store might appear like.

What’s in a model identify?

Discovering the best ecommerce enterprise identify can really feel like a frightening job. But it surely’s completely essential to place time and thought into naming your on-line retailer. That’s how clients will come to know, acknowledge, and speak about you—and if the identify’s too troublesome to recollect, you’re lacking out on a great deal of word-of-mouth advertising and marketing that wouldn’t price you a single penny.

Able to create your first enterprise? Begin your free trial of Shopify—no bank card required.

Retailer identify concepts FAQ

How do I identify my small enterprise?

  1. Take into account what you need to convey to clients.
  2. Analysis what model names can be found.
  3. Brainstorm with mates or household to get firm identify ideas.
  4. Deal with the individuality of your model.
  5. Hold your corporation identify brief and easy.
  6. Manage and evaluation your corporation identify concepts. 
  7. Take a look at your corporation identify concepts.

Why have a catchy identify for your corporation?

A catchy identify is designed to be memorable on your target market. It doesn’t matter what number of different model names they see, they’ll bear in mind yours as a result of it’s unforgettable.

How do I give you a catchy enterprise identify?

  1. Mash up totally different phrases.
  2. Create acronyms.
  3. Brainstorm identify concepts from on a regular basis issues, like an apple or a canine.
  4. Draw inspiration from historical past, literature, or mythology.
  5. Embrace overseas phrases.
  6. Use your identify.
  7. Strive a enterprise identify generator.
  8. Be authentic.

What are some catchy retailer names?

  • Trend Addict
  • Blue Mountain Store
  • Silver Fox
  • Takeaway
  • Krispy
  • UpTrend
  • Good-looking.ly
  • Glamful
  • Opulera



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