Many internet buyers purchase on platforms reminiscent of Amazon or Ebay. German value comparability platform Idealo carried out an evaluation. The outcome: about 80 % of the instances, different on-line retailers provide higher costs than main marketplaces.
On this evaluation Idealo examined how typically Amazon, Ebay, Otto and Kaufland supplied the bottom value on their platform. In whole, Idealo analysed over 1,700 product classes from Might 2022 as much as Might 2023. Solely 22 % of one of the best value got here from these massive marketplaces, whereas 78 % got here from different on-line retailers.
Worth variations general fairly marginal
In ‘Vogue & Equipment’, the bottom value was present in 44 % of the instances on the marketplaces. Amazon, Ebay, Otto and Kaufland are additionally stronger than everage with regards to the bottom value in ‘Automobiles & Bikes’. They symbolize a few third of one of the best costs. The opposite on-line retailers are forward in each sector, however most clearly in ‘Drugstore & Well being’. In 88 % of the instances they supplied one of the best value.
Small variations accross all product teams
For merchandise for which a market and one other on-line store supplied one of the best value, Idealo decided the common value distinction between the 2 gives. General, the value comparability platform can’t determine a transparent development right here. Throughout all product teams, the value distinction was just one %.
Traits emerge in particular person classes.
In particular person classes, tendencies do emerge. Electrial items value a mean of seven % much less on Amazon, Ebay, Otto or Kaufland. Then again: merchandise within the drugstore sector are 13 % dearer on the main marketplaces in Germany.
