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iPhone 15 Professional won’t get a worth bump


iPhone 15 Concept
iPhone 15 Professional might ship with 8GB RAM however base storage might stay unchanged.
Photograph: Cult of Mac

Opposite to rumors, analysis agency TrendForce believes Apple won’t hike the iPhone 15 Professional’s worth. As a substitute, solely the Professional Max mannequin will see a worth bump.

The Taiwanese agency claims the iPhone 15 Professional Max will begin from $1,199, a $100 improve from the 2022 mannequin.

iPhone 15 Professional might proceed to start out at $999

As for the smaller iPhone 15 Professional, they consider it is going to value the identical $999 earlier than taxes. With the iPhone 15 Professional Max anticipated to solely use the periscope lens, the upper retail worth will justify the manufacturing value variations between the 2 fashions.

The analysis agency additionally claims that Apple won’t bump the storage on its Professional fashions this 12 months. So, the entry-level configuration will proceed to supply 128GB storage, with 256GB, 512GB, and 1TB being the opposite choices.

In its report, TrendForce additional says the iPhone 15 Professional sequence will ship with 8GB LPDDR5 RAM. This contradicts a latest leak which indicated the quantity of RAM will stay unchanged on the brand new Professional telephones.

iPhone 15 Professional to outsell non-Professional fashions this 12 months

TrendForce estimates that the iPhone 15 Professional sequence will account for 60% of the whole manufacturing of the brand new iPhones. They predict a better demand for the sequence regardless of the upper price ticket and consider they are going to be a “client magnet.”

Apple has seen greater demand for its Professional iPhones in latest quarters. Regardless of this, the agency estimates that iPhone gross sales for the 12 months will decline by 5% YoY to round 220 to 225 million. That is being attributed to a slowdown in smartphone gross sales and Huawei’s robust comeback in China. The Chinese language authorities’s latest ban on using iPhones by its officers can be prone to play a task right here.





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