How This Retailer with a Massive Catalog Saved Tons of of Work Hours

In the “Success Tales” part of the Ecwid weblog, we publish the real-life tales of enterprise homeowners who run their on-line shops with Ecwid by Lightspeed. Right here you possibly can meet fellow entrepreneurs and study first-hand methods to use Ecwid to make a thriving enterprise.

Immediately we need to introduce Jordan Woolmer of Tapered Curler Bearings. Jordan shares with us how he tailored an on-line retailer to the distinctive wants of his enterprise with the assist of Ecwid customization providers.

Learn on to learn how he saved tons of of hours of work and what instruments Jordan recommends to companies with massive catalogs.

Meet Tapered Curler Bearings

Tapered Curler Bearings is the main on-line bearing specialist. The corporate works with main bearing and energy transmission producers from across the world.

Tapered Curler Bearings affords a large number of merchandise utilized in industries worldwide, from barstools, bakeries, and kids’s playground tools to precision robotics, aircrafts, and wind generators. Their merchandise are additionally generally utilized in robotics, aerospace, and radar methods.

The Challenges of Massive Stock

Tapered Curler Bearings presently has almost 14 thousand merchandise in its catalog, and that quantity is growing. At the identical time, there are 4 crew members behind their complete operation.

Given the dimension of the retailer’s stock, the quantity of time wanted to replace product particulars may take hours (if not days). Jordan Woolmer leads the on-line enterprise and determined to optimize that course of.

Saving Tons of of Hours of Work

Ecwid by Lightspeed has a spreadsheet-like instrument that enables sellers to replace dozens of merchandise at as soon as — Bulk Product Editor. This instrument permits modifying of commonplace product particulars equivalent to identify, inventory, or description rapidly.

Nevertheless, because of the firm’s area of interest, Tapered Curler Bearings has to enter and edit product particulars particular to their enterprise:

 A single vary of merchandise in our retailer can have a number of traits, some shared with totally different half numbers, others not. Jordan Woolmer

To replace such particulars as the inside and outdoors diameter of merchandise, Jordan needed to edit the info for every merchandise one by one:

When you could have 14,000 gadgets in a retailer, modifying merchandise one by one is extremely time-consuming. That’s why the firm reached out to the Ecwid by Lightspeed customization crew for a answer.

The Ecwid by Lightspeed customization crew developed a customized import so that Jordan and his crew may enter product info in bulk in a CSV file and then add it to the on-line retailer to replace product attributes.

 This answer has actually saved us tons of of hours and is now a part of our commonplace product import process. The system is very simple to use and is value its weight in gold! Jordan Woolmer

Because the answer considerably lowered the time wanted to replace product info, Jordan determined they may profit from different instruments provided by Ecwid by Lightspeed.

 This answer was provided to us once we have been utilizing Ecwid by Lightspeed by way of a third-party platform. We have been so impressed that we determined to migrate our retailer on to Ecwid by Lightspeed. Jordan Woolmer

A Answer for Individually Priced Merchandise

After the success of the customized import instrument, Jordan realized they will additional customise their retailer to fine-tune it to their enterprise wants.

Since a few of their merchandise have to be priced on an particular person foundation, Jordan determined to implement a “Request a Quote” characteristic in their on-line retailer.

Jordan needed to listing their individually-priced gadgets as zero-priced merchandise which is a commonplace prevalence in their trade. He additionally wanted to cover and exchange a few of the commonplace buttons, permitting prospects to request a quote relatively than take a look at. To do that, Jordan reached out to the Ecwid by Lightspeed customization crew.

 They’ve provided us a answer for our zero-priced gadgets, implementing a strategy to cover the value, “Add to basket” and “Purchase Now” buttons, and changing these with the “Add to Quote” system. Jordan Woolmer

Clients are capable of add individually-priced merchandise to the quote listing and request the value for these gadgets from the retailer.

Now Tapered Curler Bearings doesn’t should cover individually-priced merchandise from the storefront. Not solely does that enables them to show their complete product vary, but it surely additionally performs a position in their retailer’s website positioning:

 This additionally permits our merchandise to be listed and schema utilized, so Google can nonetheless listing us in search engine outcomes pages. Jordan Woolmer

A Seek for Merchandise by Dimensions

The customized import instrument and the “Request a quote” characteristic weren’t the solely methods Tapered Curler Bearings personalized their retailer.

Jordan determined to make it much more handy for prospects. His thought was to enable prospects to seek for bearings by dimensions — good for their sort of enterprise.

Once more, Jordan reached out to Ecwid by Lightspeed to develop a customized search by dimensions. The consequence suited their enterprise completely.

 This permits prospects to enter a most of three separate dimensions right into a customized search subject. This once more is a nice characteristic for a retailer that has a massive catalog of merchandise with a multitude of totally different attributes. Jordan Woolmer

Given the success of the developed instruments and the development of the Tapered Curler Bearings retailer, Jordan believes that they might want to proceed customized growing their on-line retailer.

 The Ecwid by Lightspeed customization crew is superior and we can’t thank them sufficient for their assist. We’re sure that we will proceed to have them develop customized options for our ever-expanding retailer. Jordan Woolmer

Useful Instruments for Shops with a Massive Catalog

Since Jordan is aware of methods to run an on-line retailer with a massive catalog, we’ve requested him to advocate helpful instruments to fellow homeowners of massive stock shops.

 Any retailer with a massive catalog should give Ecwid by Lightspeed a attempt. Importing merchandise with CSV information is quite simple, enabling customers to add hundreds of merchandise at as soon as. The picture add is additionally quite simple and you possibly can add a number of product photos throughout all merchandise in bulk. Jordan Woolmer

Other than importing a product catalog through the CSV file, you should utilize the Bulk Product Editor instrument to add product footage in bulk to save time. You may add footage for a number of merchandise at as soon as with the identical spreadsheet-like instrument:

Jordan additionally finds the CloudSearch app useful for shops with numerous merchandise. That app permits you to improve the search in your retailer to present solutions and mechanically right spelling.

The CloudSearch app additionally exhibits you what retailer guests looked for. You should utilize that information to optimize your catalog to match your prospects’ wants.

Total, Jordan believes that Ecwid by Lightspeed has all of the needed instruments for on-line shops:

 I would advocate anybody seeking to create an ecommerce retailer to contemplate Ecwid by Lightspeed as a critical contender. We’ve beforehand used Shopify, Massive Commerce, and WooCommerce, and all of these platforms fell wanting the mark. Ecwid by Lightspeed has been the solely platform that has labored for us! Once more, the customization crew’s bespoke growth has enabled us to succeed. Jordan Woolmer

By the means, you can also regulate your on-line retailer to the distinctive wants of your corporation and prospects. Attain out to our customization crew to describe you thought or enterprise purpose and we’ll discover the finest answer.

Share Your Story on the Weblog

In the “Success Tales” part of the Ecwid by Lightspeed weblog, you will get to know fellow retailers and study from first-hand expertise.

If you’d prefer to share your expertise working an Ecwid retailer, or give recommendation to fellow entrepreneurs on utilizing Ecwid instruments to the fullest, we’d like to hear from you. Attain out to weblog@ecwid.com and we’ll take it from there!