TL;DR
- Google has formally introduced the brand new Bugdroid brand and the Android wordmark.
- The Bugdroid brand returns to its full robotic physique in a rounded and 3D avatar.
- The wordmark has additionally been switched to sentence-case, with a rounder “n” and “r.”
Android as an working system shouldn’t be shy of modifications. The OS has all the time been identified to be open to experimentation, giving individuals a wonderful base to construct from after which letting them run full velocity with it. Google is refreshing the identical beliefs with the brand new Android brand, lastly placing its stamp on the brand new Bugdroid we’ve been seeing over the previous few months.
The Bugdroid brand has an essential place within the historical past of Android. What began off because the full-bodied brand received a slight coloration refresh at first after which had a extra vital redesign in 2019 that restricted it to the Bugdroid “head.” Now, Google has formally introduced the brand new 3D avatar of Bugdroid that brings again the remainder of the robotic’s physique.
Google says the brand new brand “attracts inspiration from Materials design to enhance the Google model palette, in addition to be adaptable.” The robotic’s full physique look is targeted on permitting it to transition between digital and real-life environments simply. The brand new brand will seem in additional locations, particularly the place Android connects with individuals, communities, and cultural moments.
As we have now seen, the brand new Bugdroid Android brand can be dynamic, taking up totally different skins similar to the platform does. We’ve seen some avatars in earlier bulletins, and we will’t wait to see how others work their magic on this new brand.
Google has additionally confirmed the brand new wordmark. Beforehand, “android” as a wordmark would all the time be lowercase. Now, Google is capitalizing the “A” and rounding the “n” and “r,” giving us a brand new wordmark that enhances the Google brand and wordmark higher.
Alongside all of this, Google has additionally reiterated the less complicated Android branding. Android 14 is simply “Android 14,” and eradicating the publicly used dessert nickname is supposed to make the releases and branding simpler to know globally. The dessert codenames are nonetheless used internally, and in some instances, they add taste to the Android easter egg for that launch.
What are your ideas on the brand new brand and wordmark? Tell us your ideas within the feedback under!
