E-commerce agency Flipkart on Friday stated its platform noticed 1.6 million concurrent customers per second on the primary day of its festive season sale.
Main e-commerce portals like Flipkart, Amazon, Meesho and Snapdeal have began their annual festive season gross sales.
With out disclosing the precise gross sales quantity, Flipkart stated early tendencies in its The Large Billion Days (TBBD) sale point out that the general client sentiment in the direction of festive buying could be very constructive.
Classes resembling mobiles, giant home equipment, vogue, furnishings, and residence home equipment witnessed the best curiosity and demand amongst patrons, it added.
“TBBD 2022 witnessed an unprecedented variety of concurrent customers on the app — 1.6 million per second. The variety of Flipkart Plus clients utilizing Early Entry throughout TBBD 2022 noticed wholesome development as in comparison with final yr’s occasion. The vast majority of these clients had been from Tier-2 cities and past,” Flipkart stated.
The Walmart-owned agency stated its straightforward cost choice, Flipkart Pay Later EMI, recorded 12 occasions improve in adoption on day 1.
Flipkart’s e-commerce platform Shopsy drew a majority of shoppers from Tier-2 cities and past with sarees, males’s T-shirts and headphones being the most well-liked merchandise.
Within the sport and health class, Flipkart stated one cycle was offered each second in the course of the first 24 hours of the occasion.
“Prospects from Bharat (Tier-2 cities and past) continued to search out worth in choice supplied by Flipkart, throughout classes.
“The best orders got here from New Delhi, Bengaluru, Hyderabad and different cities together with Berhampur, Howrah, Lucknow, Kolkata, Chennai, Jaipur, Karnal, Patna, Bhuwaneshwar, Visakhapatnam, Surat, Agra, Ghaziabad,” the corporate stated.