As a result of issues are getting extra regular, extra “post-pandemic” despite the fact that COVID remains to be round, persons are responding by going out and, hopefully, taking a look at new houses. However some developments from the previous three years are nonetheless legitimate, together with digital excursions of houses—the Zoom issue from months and even years of stay-at-home work.
For instance, UTour is an on-demand interactive self-tour platform that homebuilders can implement of their mannequin houses, or present stock, to offer the comfort homebuyers need and the information their gross sales groups want. The self-guided tour platform lets skeptical patrons personally discover new houses on their very own phrases in a no-pressure surroundings.
For the homebuilder’s gross sales group, UTour gives high-quality leads containing info, akin to first and final identify, e mail, phone quantity, deal with and the house(s) homebuyers toured. When a self-tour is full, tour and purchaser knowledge are pushed to a builder’s CRM (customer-relationship administration) system, due to UTour’s quite a few integrations.
A type of integrations is with SmartTouch. The combination of SmartTouch NexGen actual property CRM with Utour SmartConnect leverages workflows, routinely updates self-guided house tour info within the NexGen CRM group site visitors report and creates leads or updates present leads. NexGen routinely tracks and scores these leads, enrolls house buyers into pre-defined workflows that notify gross sales, will increase lead rating, automates emails and texts to realtors and patrons for post-sales survey enter, allows reengagement for abandonment of tour, ongoing gross sales engagement, delivers new house info, and extra all through the house purchasing expertise.
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