Sunday, December 3, 2023
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Betting on magnificence fads is large enterprise


As a girl in her 20s with an Instagram account, I’ve witnessed the explosive rise and destigmatization of medical spa therapies. From the influencer I ran monitor with in highschool posting promos for lip blushing and fillers, to continually discussing shopping for a Groupon for Child Botox with my good friend Emily, these therapies have grow to be part of common dialog in a manner they haven’t prior to now.

The underlying medical spa business has grown quickly alongside its new reputation, too. Medical spas are projected to be a $30 billion enterprise by 2030, in response to a report by Grand View Analysis. And the American Med Spa Affiliation studies that the variety of clinics providing these therapies grew 62% from 2018 to 2022.

Traders are beginning to pay attention to this business. Most of those medical spas — 81%, in response to American Med Spa Affiliation information — are impartial clinics or small companies. Non-public fairness corporations are beginning to circle like vultures in search of out prime candidates for roll-up methods. Startups are constructing tech options for these small companies with VCs seemingly desirous to again them.

So once I noticed that RepeatMD, a vertical SaaS firm for the medical spa business, raised a large $50 million Sequence A, I wasn’t stunned. However I did have one query.



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