March 28, 2023
PRESS RELEASE
Apple Gangnam will welcome first prospects this Friday, March 31 in South Korea
Apple celebrates the dynamic Gangnam District with a particular In the present day at Apple session that includes Okay-pop group NewJeans
SEOUL Apple in the present day previewed Apple Gangnam, positioned in Seoul’s bustling, world-famous Gangnam District. Apple Gangnam will provide an thrilling house for patrons to find Apple’s unimaginable lineup of services and products, obtain distinctive assist from extremely educated staff members, and take part in free In the present day at Apple periods to discover ways to get essentially the most out of their merchandise.
“At Apple, we’re all the time innovating to supply one of the best expertise for our prospects, and we’re so excited to open Apple Gangnam and share one of the best of Apple with much more individuals in Seoul,” stated Deirdre O’Brien, Apple’s senior vp of Retail. “Our unimaginable staff members sit up for connecting with prospects and serving to them discover new methods to unleash their creativity with our wonderful services and products.”
Apple Gangnam has practically 150 extremely expert retail staff members who collectively communicate greater than a dozen languages. They’re all prepared to assist prospects discover and get their palms on the most recent Apple merchandise, together with the brand new iPhone 14 lineup with its highly effective digicam options and groundbreaking security capabilities. Groups may also assist prospects reap the benefits of key retail companies, together with the Apple Commerce In program, month-to-month financing choices, and Apple Pay, which not too long ago launched in South Korea.
Apple Gangnam shall be an thrilling academic hub for members with a various In the present day at Apple providing in a roundtable setting for a extra customized buyer expertise. Attendees can uncover options on the most recent Apple merchandise and discover ways to get began on their new gadget, or be a part of Apple Creatives for periods targeted on GarageBand and Spatial Audio. For designers, photographers, musicians, and even first-time Apple prospects, Apple Gangnam has a various providing of In the present day at Apple periods reminiscent of:
- Abilities: Getting Began with Mac.
- Music Abilities: Getting Began with GarageBand.
- Artwork Abilities: Sketching Concepts in Notes.
- Photograph Lab: Directing the Portrait.
Members can register for a In the present day at Apple session at apple.com/kr/in the present day/gangnam.
Starting April 1, music followers will be capable to expertise the magic of Spatial Audio in a limited-time Pop-Up Studio, that includes rising Okay-pop group, NewJeans, from ADOR. On Friday and Saturday evenings — on the hour, each hour from 5-7 p.m. — attendees shall be handled to a particular listening session that includes their hit monitor “OMG (Apple Music Version).” In the course of the 15-minute session, members will expertise the industry-leading sound high quality of Spatial Audio. The model of the track shall be obtainable solely on Apple Music.
Positioned within the traditionally wealthy and fast-moving neighborhood of Gangnam in Seoul, Apple Gangnam contains a uniquely designed double-height façade with a totally new gradient frit and mirrored coating remedy that blurs the transition from high to backside and shifts in look throughout totally different instances of day or seasons.
Apple Gangnam is designed with supplies sourced from the area, together with the tables, wooden characteristic wall, brand, façade glass, stone partitions, and flooring. Like all Apple amenities, Apple Gangnam and Apple’s operations in South Korea run on one hundred pc renewable vitality and are carbon impartial.
In celebration of Apple Gangnam’s opening, prospects are inspired to hearken to a curated Apple Music playlist that encapsulates the neighborhood’s vitality of artistic inspiration and discover a bespoke assortment of flicks and TV sequence on Apple TV impressed by new beginnings.
Apple opened its first retailer in South Korea, Apple Garosugil, in 2018. This previous 12 months, Apple Myeongdong debuted Apple’s first-ever Okay-pop In the present day at Apple Remix session that includes Okay-pop supergroup SEVENTEEN, and Apple Jamsil at Lotte World Mall opened in December. Apple additionally launched the Apple Developer Academy and Apple Manufacturing R&D Accelerator in Pohang final 12 months, offering instruments for the following era of app builders to be a part of the thriving app economic system and providing free academic and coaching applications for small- and medium-sized companies throughout the nation. And simply final week, the long-awaited Apple Pay launched in South Korea, the place prospects can expertise this service in all 5 Apple Retailer areas.
Apple Gangnam will welcome its first guests on Friday, March 31, at 5 p.m. native time. Apple Gangnam’s grand opening is by reservation solely. Registration begins on March 29 at 8 a.m.
About Apple
Apple revolutionized private know-how with the introduction of the Macintosh in 1984. In the present day, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s 5 software program platforms — iOS, iPadOS, macOS, watchOS, and tvOS — present seamless experiences throughout all Apple gadgets and empower individuals with breakthrough companies together with the App Retailer, Apple Music, Apple Pay, and iCloud. Apple’s greater than 100,000 staff are devoted to creating one of the best merchandise on earth, and to leaving the world higher than we discovered it.
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