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Adevinta is in acquisition talks


Adevinta, the dad or mum firm of many main European categorised marketplaces, is in discussions relating to a possible sale. A consortium led by funding companies Permira and Blackstone is reported to have made a multi-billion-dollar provide.

This info comes from the German Supervisor Journal. Particular monetary particulars should not disclosed, and the negotiations are stated to be within the early phases. If a deal is reached, it could imply that platforms resembling Kleinanzeigen, Cellular.de, and Marktplaats would change possession.

Native manufacturers

Adevinta, which emerged as a spin-off of the Norwegian publishing firm Schibsted, is a dominant participant within the classifieds and market sector. It owns quite a few native manufacturers that collectively entice billions of tourists every month. A few of the main native manufacturers embody Leboncoin in France, InfoJobs in Spain, and Subito in Italy.

eBay Classifieds Group

A number of years in the past, Adevinta considerably expanded its attain. In 2020, the Norwegian firm formally registered for a takeover of eBay’s categorised advert enterprise, buying platforms resembling eBay Kleinanzeigen (now merely Kleinanzeigen) and Cellular.de in Germany, the Dutch Marktplaats, and Belgium’s 2dehands.be.

Via this acquisition, which was solely accomplished in mid-2021 after approval from competitors authorities, eBay acquired 2.5 billion {dollars} in money and a 44 p.c stake in Adevinta. Since then, the Norwegian firm has described itself because the world market chief “with a novel portfolio of main market manufacturers”, in keeping with Rolv Erik Ryssdal, CEO of Adevinta.

Adevinta is the world’s largest on-line classifieds firm

The group additionally positions itself as a driver of the round economic system by means of its on-line marketplaces for second-hand merchandise.

Sale to buyers

Reportedly, each Schibsted and eBay are open to a sale to buyers, with each corporations all for retaining smaller holdings.



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