Editor’s be aware – April 23, 2024 – The citation from Judson Althoff was up to date following preliminary publication.
ATLANTA and REDMOND, Wash. — April 23, 2024 — Microsoft Corp. and The Coca-Cola Firm on Tuesday introduced a five-year strategic partnership to align Coca-Cola’s core expertise technique systemwide; allow the adoption of modern expertise; and foster innovation and productiveness globally.
As a part of the partnership, Coca-Cola has made a $1.1 billion dedication to the Microsoft Cloud and its generative AI capabilities. The collaboration underscores Coca-Cola’s ongoing expertise transformation, underpinned by the Microsoft Cloud as Coca-Cola’s globally most popular and strategic cloud and AI platform.
By way of the partnership, the businesses will collectively experiment with groundbreaking new expertise like Azure OpenAI Service to develop revolutionary generative AI use circumstances throughout numerous enterprise features. This consists of testing how Copilot for Microsoft 365 might assist enhance office productiveness.
“By way of our long-term partnership, we have now made vital progress to speed up system-wide AI Transformation throughout The Coca-Cola Firm and its community of impartial bottlers worldwide,” stated Judson Althoff, government vp and chief business officer at Microsoft. “We’re proud to help Coca-Cola because it continues to embrace the period of AI and appears to options like Azure OpenAI Service and Copilot for Microsoft 365 to drive innovation throughout each space of its enterprise.”
Coca-Cola has migrated all its functions to Microsoft Azure, with most main impartial bottling companions following go well with. As a pioneer in AI adoption, Coca-Cola has been innovating with generative AI for almost a 12 months and has already leveraged Azure OpenAI Service to reimagine every thing from advertising to manufacturing and provide chain and past. The corporate is at the moment exploring using generative AI-powered digital assistants on Azure OpenAI Service to assist staff enhance buyer experiences, streamline operations, foster innovation, achieve a aggressive benefit, enhance effectivity and uncover new development alternatives.
“This new settlement builds on the success of Coca-Cola’s partnership technique with Microsoft, displaying our dedication to ongoing digital transformation,” stated John Murphy, president and chief monetary officer of The Coca-Cola Firm. “Our partnership with Microsoft has grown exponentially, from the $250 million settlement we initially introduced in 2020 to $1.1 billion in the present day.”
The settlement displays a major step in advancing Coca-Cola’s digital transformation, targeted on offering expanded entry to Microsoft’s cloud and AI platforms — in addition to options resembling Microsoft 365, Energy BI, Dynamics 365, Defender and Material — to reinforce effectivity and scalability whereas fostering innovation throughout the system.
“Our expanded partnership with Microsoft is a vital subsequent chapter in Coca-Cola’s journey towards a digital-first enterprise powered by rising applied sciences,” stated Neeraj Tolmare, senior vp and world chief info officer for The Coca-Cola Firm. “Microsoft’s capabilities assist speed up our adoption of AI to create incremental enterprise worth.”
About The Coca-Cola Firm
The Coca-Cola Firm (NYSE: KO) is a complete beverage firm with merchandise bought in additional than 200 international locations and territories. Our firm’s function is to refresh the world and make a distinction. We promote a number of billion-dollar manufacturers throughout a number of beverage classes worldwide. Our portfolio of glowing gentle drink manufacturers consists of Coca-Cola, Sprite and Fanta. Our water, sports activities, espresso and tea manufacturers embody Dasani, Smartwater, Vitaminwater, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Gold Peak and Ayataka. Our juice, value-added dairy and plant-based beverage manufacturers embody Minute Maid, Merely, harmless, Del Valle, fairlife and AdeS. We’re continually remodeling our portfolio, from lowering sugar in our drinks to bringing revolutionary new merchandise to market. We search to positively affect folks’s lives, communities and the planet by water replenishment, packaging recycling, sustainable sourcing practices and carbon emissions reductions throughout our worth chain. Along with our bottling companions, we make use of greater than 700,000 folks, serving to convey financial alternative to native communities worldwide. Be taught extra at www.coca-colacompany.com and comply with us on Instagram, Fb and LinkedIn.
About Microsoft
Microsoft (Nasdaq “MSFT” @microsoft) permits digital transformation for the period of an clever cloud and an clever edge. Its mission is to empower each individual and each group on the planet to realize extra.
For extra info, press solely:
Microsoft Media Relations, WE Communications for Microsoft, (425) 638-7777, [email protected]
The Coca-Cola Firm, Scott Leith, [email protected]
Notice to editors: For extra info, information and views from Microsoft, please go to Microsoft Supply at http://information.microsoft.com/supply. Internet hyperlinks, phone numbers and titles had been right at time of publication however could have modified. For extra help, journalists and analysts could contact Microsoft’s Fast Response Group or different acceptable contacts listed at https://information.microsoft.com/microsoft-public-relations-contacts.
