Google ranks YouTube movies prominently in natural search outcomes. For sure queries, Google exhibits a number of YouTube movies on prime of outcomes, typically with a wealthy snippet thumbnail.
However there’s one other method to make movies much more seen in search outcomes: “key moments.”
“Key moments” in search outcomes elevate a video’s visibility. Click on picture to enlarge.
When clicked, key moments unfold to indicate sections inside a video. For instance, Google’s top-ranking video for “how you can be taught knitting” contains these key moments:
- “The right way to make a slipknot: 1:00”
- “The right way to solid on: 3:24”
- “The right way to truly knit: 6:32”
- “Knitting the second row: 13:55”
When clicked, key moments unfold to indicate sections inside a video. Click on picture to enlarge.
Google typically generates key moments robotically. However the easiest way to make sure inclusion is to create clickable timestamps informing Google (and YouTube search) of a video’s elements.
Listed here are the timestamps for the knitting video above.
One of the best ways to obtain “key moments” in SERPs is with clickable timestamps. Click on picture to enlarge.
Creators can insert the timestamps manually, but it surely’s time-consuming. New generative AI instruments can do it in seconds.
What follows are 4 such instruments. All require a voiceover (for a transcript) as a result of they analyze textual content to assign chapters inside the video.
On the spot Chapters
On the spot Chapters generates timestamps robotically utilizing AI. Present the YouTube video URL and choose what number of chapters you need it to generate.
The software comes with a free, limitless 7-day trial. A bank card is required. After that, it prices $9 monthly for limitless movies.
Zubtitle
Zubtitle generates subtitles for any uploaded video and, through the built-in assistant, a headline, abstract, social media posts, and a “timeline,” i.e., timestamps.
Zubtitle’s “Bootstrapper” (watermarked) model is free ceaselessly. Premium plans begin at $19 monthly for 10 movies, 20 minutes whole.
Decipher
Decipher is an AI-powered software for audio and video recordsdata. Add a file, and it’ll generate a transcript with a abstract, pull notable quotes, create social posts, generate subtitles (for key moments), and counsel a title. (For subtitles, click on “Chapters” within the left-hand panel.)
A restricted model of Decipher is free. Paid variations begin at $29 monthly for 240 minutes of audio or video.
Taja
Taja optimizes YouTube movies for search on Google and YouTube. Enter a YouTube video URL, and Taja will generate an outline with clickable chapters, tags, and a title.
Taja provides a free 7-day trial, bank card required. Paid plans begin at $17.50 monthly for 4 movies.
