Based on The Korea Herald (by way of 9to5Mac), the iPhone 15 collection is having fun with higher gross sales than the iPhone 14 line in Samsung’s personal yard in comparison with the response in close by nations similar to Japan and China the place the most recent fashions have obtained lower than a heat greeting from customers. In South Korea, gross sales of the iPhone 15 collection rose a powerful 41.9% after the primary month of launch in comparison with the primary month of gross sales for the iPhone 14 line final yr based mostly on knowledge from Atlas Analysis and Consulting.
The essential iPhone 15 mannequin noticed gross sales in South Korea greater than double in comparison with gross sales final yr of the iPhone 14 throughout the identical time interval. Gross sales of the iPhone 15 Professional Max in South Korea elevated by 42.3% over its predecessor year-over-year. The iPhone 15 Professional captured almost 50% of the road’s gross sales in South Korea in the course of the first month with the essential iPhone 15 accounting for 30.7%.
In South Korea, Samsung telephones not solely had the benefit of being made by a South Korean agency, however Samsung’s name recorder app has been a highly regarded promoting software. Wi-fi agency SK Telecom launched name recording capabilities for its personal iPhone app this yr which has helped the iPhone within the nation. Additionally serving to are money incentives being supplied by Korean carriers and the debut of Apple Pay.
In Japan, gross sales of the iPhone 13 mini doubled when the iPhone 15 line was launched
An nameless business supply was quoted by the Korea Herald as saying, “Telecom firms are competing with one another to encourage the acquisition of a brand new smartphone by granting hefty money incentives value as much as 450,000 gained ($347.20).” Sometimes, in South Korea, the iPhone would obtain a smaller subsidy from carriers than Samsung Galaxy telephones which normally obtain a subsidiary of 200,000 gained ($153.52). The mix of SK Telecom’s iPhone app, and better service subsidies are serving to the iPhone rack up large gross sales in Samsung’s again yard.
In Japan, the place customers choose smaller handsets, the primary week that the iPhone 15 collection was obtainable within the nation, gross sales of the iPhone 12 mini and iPhone 13 mini doubled. Since these smaller fashions are not obtainable from Apple, Japanese customers are visiting secondhand shops in an try to search out these two fashions. Apple changed the iPhone mini line final yr with the iPhone 14 Plus. That mannequin, and the iPhone 15 Plus, each sport massive 6.7-inch shows in comparison with the 5.4-inch shows on the 2 mini fashions.
Final yr, South Korea was within the third tier of nations promoting the iPhone which implies that the iPhone 15 collection wasn’t launched within the nation till October. Regardless of the sturdy enchancment in iPhone gross sales in South Korea this yr, analysts say that it’s unlikely that Apple will launch the iPhone 16 line earlier within the nation as a result of Samsung nonetheless dominates the smartphone market within the nation.
