Sunday, November 5, 2023
HomeMobileSamsung's 2024 objective: promote extra greater priced telephones and lift its Common...

Samsung’s 2024 objective: promote extra greater priced telephones and lift its Common Promoting Worth


As we famous above, the Galaxy S23 collection will tally 31 million models bought this 12 months which compares favorably with gross sales for the Galaxy S21 and Galaxy S22 traces, each of which achieved gross sales of beneath 30 million models. The world’s high smartphone producer, Samsung reportedly expects to ship 253 million smartphones subsequent 12 months. Analysts notice that each Samsung and rival Apple have comparable objectives which is to ship roughly 250 million smartphones in 2024.
Some analysts predict Apple to surpass Samsung in smartphone shipments this 12 months which might finish a protracted streak for the Korean producer on the high. Apart from the Galaxy S24 flagship collection, in 2024 Samsung will launch the Galaxy Z Fold 6 and Galaxy Z Flip 6 foldable telephones together with its A-series and M-series mid-range models. 

Over 75% of the telephones bought by Samsung annually are low-priced fashions which suggests its flagship and foldable fashions account for less than 25% of the telephones that Sammy ships. Because of this, Samsung’s Common Promoting Worth (ASP) is $295 in comparison with Apple’s $988. Subsequent 12 months, Samsung plans to hike its ASP by promoting extra high-end telephones just like the Galaxy S24 collection. The corporate additionally hopes to promote greater than 10 million high-priced Galaxy Z foldable models subsequent 12 months,

Daniel Araujo, Company VP at Samsung’s MX enterprise section, mentioned, “We anticipate premium-centered demand to extend within the smartphone alternative cycle subsequent 12 months. We achieved double-digit progress in annual flagship shipments and gross sales progress exceeding the market progress price.” Apart from the objective of promoting 10% extra Galaxy S24 collection telephones subsequent 12 months, Samsung needs to see extra of its high-priced handsets within the checklist of the highest ten best-selling smartphones.

In accordance with Omidia, the highest ten smartphones based mostly on shipments for the primary half of this 12 months embody:

As you may see from the checklist, many of the Galaxy telephones, with one exception, are mid-range handsets.



Supply hyperlink

RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisment -
Google search engine

Most Popular

Recent Comments