Apple turns (RED) to boost visibility for World AIDS Day

By Admin

December 2, 2022

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December 1, 2022

UPDATE

Apple turns (RED) to boost visibility for World AIDS Day

Apple clients have enabled care and assist providers for over 11 million folks impacted by HIV/AIDS

Over the previous 16 years, Apple and its clients have been a part of the worldwide struggle to finish AIDS. Apple’s partnership with (RED) helps the World Fund, which offers entry to healthcare providers to thousands and thousands of people in communities most in want in sub-Saharan Africa — together with essential work in rural communities, and assist for pregnant girls and their households. Within the final three years, funding has additionally been used to mitigate the influence of COVID-19 in these communities.

Since 2006, greater than 1 / 4 of a billion {dollars} in Apple-supported grants have helped present care and assist providers for over 11 million folks and distribute over 197 million HIV assessments. Apple’s assist has additionally helped over 5 million HIV-positive moms stop passing the virus on to their infants.

Funding contains assist for neighborhood well being staff like Mama Esther, who ship compassion, care, and entry to remedy to their communities. For greater than 15 years, she has gone from boma to boma (home to deal with) within the Maasai neighborhood in Tanzania, offering in-home well being providers, encouraging folks to go to the native clinic, and serving to pregnant girls entry prenatal and supply care. Mama Esther is ready to do that necessary work in her rural neighborhood partly due to the month-to-month stipend she receives from the World Fund.

Throughout certainly one of her neighborhood visits, Mama Esther met Neema, who was pregnant and really unwell. Mama Esther inspired her to get examined for HIV on the Mto wa Mbu Neighborhood Clinic, the place Neema found she was optimistic for the virus. Thankfully, Neema instantly began an antiretroviral remedy — and never lengthy after, she gave beginning to an HIV-free child.

Neema’s story is only one instance of the care and assist Apple’s clients have enabled.

In honor of World AIDS Day, Apple is providing new methods for patrons to proceed to assist the World Fund, increase consciousness, and study extra in regards to the battle to finish HIV/AIDS.

Select (RED) This Vacation Season

The very best vary of (PRODUCT)RED merchandise can be found this vacation season throughout iPhone 14, iPhone 14 Plus, iPhone SE, and Apple Watch Collection 8.

A wide range of (PRODUCT)RED equipment can be found, together with the Silicone Case with MagSafe for iPhone 14 and iPhone 14 Plus, in addition to the Apple Watch Sport Loop, Sport Band, and Braided Solo Loop bands. A portion of the proceeds from each (PRODUCT)RED buy goes to the World Fund to struggle AIDS and mitigate the influence of COVID-19 with (RED).

Apple Watch customers can present assist with a collection of seven Apple Watch faces in purple obtainable for obtain from apple.com/product-red.¹ As soon as downloaded, customers can increase consciousness by sharing these faces with different Apple Watch customers.

Elevating Visibility

To lift visibility for World AIDS Day, Apple is utilizing its platform and providers to spotlight the continued effort to finish HIV/AIDS and create alternatives for its clients to study extra.

Around the globe, a whole bunch of Apple Retailer areas are marking the day with new window and product shows, making it simple for patrons to study (PRODUCT)RED and assist the World Fund with their vacation purchases.

On the App Retailer, clients can study extra about Preppy+, an app that helps folks affected by HIV by making it simpler to trace PrEP (or pre-exposure prophylaxis) and keep full and glad relationships. By taking PrEP on a every day or occasional foundation, customers can successfully stop an an infection, and the app can help them in protecting monitor of PrEP consumption, getting into PrEP checkups, including data to a calendar, and storing take a look at outcomes.

Within the US, Apple Books options curated collections of books and audiobooks, together with nonfiction in regards to the world struggle towards HIV/AIDS and fiction from world wide. Apple TV app customers can discover a compelling assortment of exhibits and flicks on the Watch Now tab that shine a light-weight on the human price of the HIV/AIDS epidemic. And Apple Music incorporates a particular collection of music programming, radio episodes, and extra for subscribers to acknowledge the day.